How can you strengthen your leading position and presentation online and attract the attention of your target audience? Without having to unpleasantly "expose" yourself, put everything out on the street and subject yourself to all the perfect strategies that don't suit you at all. Because the possibilities and the must-haves and must-do's for building, scaling and growing your business are dizzying. Not to mention the grandiose revenue promises of 10K in 3 months, 100K launches etc... And then wondering, why can't I succeed?

But what is your way now, your own idiosyncratic way?

For starters, resign yourself to the fact that you are not there for everyone. Be happy. You don't even want that many clients, because that comes at the expense of the value and quality you want to provide. 

But what is? Because working harder, that's not what you want and that's not going to achieve what you want to achieve. 

It's better to have it quiet so you can spend your time and energy on those things that matter.

So how do you break through the noise and online violence? So that you are seen, noticed and appreciated?

The ideal route to achieve that is not a one-size-fits-all. And just as well because for me that would make life and entrepreneurship boring and monotonous. Instead, I want to do it my way, not be limited by fixed outlines and paths trodden by the mob. Precisely being free to go my own way, both business and personal is one of my core values. Having the freedom to do it my own way. To live my life in which I am meaningful and am seen and appreciated for who I am, what I give and can share that with others. Going together for better and making the world a little more beautiful again.

And then HOW do you show and make clear WHO you are, WHAT you DO and WHAT value you add?

The authority of your market

About claiming authority - both online and offline - numerous strategies in the field of marketing have been published in books and blogs. Mostly a convergence of marketing tips, influence principles and neuromarketing. But what exactly is authority? It sounds so distant. 

The encyclopedia describes authority as a state in which people listen to you because of your position and your qualities. And then again, it sounds interesting! The word state implies that it is nothing permanent. You can get into the state and attract it, but you can also detach from it and repel it. And that's also what a good position is going to do for you: attract your top customers and repel the rest. 

You want to present yourself in your own, honest and trustworthy way to your top clients. 

Your audience must not only know what you have to offer, but also understand why you are the authority - the-to-go-to expert. 

Visionary Leadership

Achieving your authority status requires leadership. Your visionary leadership position. 

A visionary leader = You as the leader of your life, your professional life, your business and your future. With foresight, standing strong in your position. On your stage where you feel at home, you confidently present your value to your clients. And then they see you, start following you and once they are convinced that YOU are the one they want to work with to solve their problem....

Then you will be the opMARKable leader with a vision that inspires, the incomparable to your top customers, the market leader in your industry.

The unique combination of your geniuses, values, preferences and personality

First, credibility is indispensable. Excellence in your craft, proven results and a portfolio of transformations are your foundation. 

And now for the crux: aligning your business foundation and business strategy with your innate and learned strengths. This is not about "fighting" against your nature; it's about fully utilizing and embracing it to enhance your success. 

Ultimately, it's about being honest with yourself, identifying where your true talents, geniuses and values lie, and aligning your leadership and business strategy with your personality as well as the conditions on which you want to live and do business. Choose the route that not only promises success, but fulfills you on every level. 

So that at the end of your life you can look back - I got everything out and my legacy is valuable and matters.

There are leaders and there are those who lead.

Leaders hold a position of power or influence.

Those who lead inspire us.

Whether individuals or organizations, we follow those

who lead not because we have to, but because we want to.

We follow those who lead not for them, but for ourselves.

- Simon Sinek

Start with Why: How Great Leaders Inspire Everyone to Take Action

As an audiobook, I have already read this book rambling. With the one-liner that sticks: Because in business it doesn't matter what you do, it matters why you do it.

With that thought, food for thought. Are you standing strong on your leadership position? And if so, why do you want to do this for your top clients? What is that you have to do in life? #legacy

 One Life. Lead it. Live it.

Have a great week,

Gerdi

PS. If you would like to know how I can help you, your position or your business become the visionary leader of your life and business in your own remarkable way, schedule a free appointment with me. I'll be happy to discuss what opportunities and growth possibilities I foresee for you.

How can you work with me?

✅ 1:1 Executive Leadership Coaching - from 6months
Successful women leaders and entrepreneurs looking to grow in revenue and freedom. From 6 months on a subscription model basis, executive and leadership coaching. Completely free, based on your needs I stand beside you as a strategic business partner. So that you, the leader of your future, can live freely and do business on your own terms. Investing in your leadership position, your value, the value of your company and the value of your financial future.

✅ 1:1 Program onMarket Profitable - 16 weeks
Achieve remarkable leadership and a profitable strategy in 16 weeks, so you know exactly what you need to do to achieve your goals. Want to take a new step and go full steam ahead with their own business. Be strong in their leadership position and get paid for the value you deliver.

✅ Tailored Strategic Consulting - No need for a long-term collaboration? But do you need concrete and quick strategic advice, which you can start working with immediately afterwards? Can be scheduled directly for 1 hour or 1 day.

New:

✅ DIY Program onMarket Profitable - 3 months

In 3 months working by yourself in my Online Academy on your remarkable leadership position and a profitable strategy, so you know exactly what you need to do to achieve your goals. 

Extra Bonus: 1:1 1-hour Strategic DeepDive

New:
✅ Monthly - Online Leaders Learn & Connect Business Meetings
Every month an online Business Meeting with content and connection.
A relevant topic each month with master class, templates and live Q&A New:

In June, I will start monthly: Leaders Learn & Connect Business Meetings 

Every month you can participate in an online networking meeting online. Every month I cover a topic and give an online Workshop about it. An interactive session where you not only enrich your knowledge but also become part of a powerful group of ambitious leaders and entrepreneurs. 

You can sign up monthly or become an immediate member of my Health & Business Leadership Community.  

You will read more about it in the coming days through the mail, my website and my posts. 

And for the visionaries who are already convinced and know what they have to do

 Claim your leadership spot here

New:
✅ Future Leaders Business Community Club
Monthly Learn & Connect Business Meeting
Access Community - tools, templates, recordings.
Closed group communication for questions, interaction, networking
Live Business Meetings

New:
✅ Retreat Health & Business Meeting on Terschelling
Working with a group of like-minded people on health, mental/physical health, healthy and nutritious food, active outdoor activities, business meetings and workshops. Several days "out of office" and surround yourself with a group of like-minded people who, like you, want to grow as a healthy leader in a healthy and growing business and financially healthy future. For anyone who wants to grow in their own healthy way.

Living life as a healthy leader of a healthy future-proof business and financially sound future.

Invest in yourself, invest in your business and invest in your future
Achieve greater returns and grow profitably on a personal and business level