Are you at a crossroads in your life, facing a new challenge in your career? Are you looking for answers that will determine the course of your future? Are you considering whether you want to continue in your current business, go self-employed, or perhaps opt for a permanent job again?
When you feel you are no longer in the right place, where you are seen, heard and appreciated for who you are and what you do, it can be a challenging situation.
I was there and know better than anyone else the effect this has on your well-being, your health but also your relationships - business and personal. I missed fulfillment and my freedom. I felt trapped, lived and trapped in my own constructed rat race, missing new challenges and growth.
The lack of fulfillment and challenge can force you to think about what the next step should be. What you have to change to get out of this situation. Because you can keep going and ignoring it, but sooner or later - like a balloon you push under water - it will resurface. And then with brute force and consequences. And what is that worth to you?
Because like every human being, you have so much beauty in you and so much value to offer. And the desire to make your great impact with your value and make the world a little bit more beautiful again.
In short, time for change to take back control of your life and professional career (or in company or your own business).
Strengthen your position
Develop your Leadership
Increase your value and impact
As a visionary woman, you want to continue to grow and develop. You want to contribute to the bigger picture because you want to be meaningful. You have studied and worked hard on yourself and your career for years for a reason. It has given you so much in your growth (personal, business and financial) and brought you where you are today.
But deep down, you feel it could be much grander.
In recent years you have gone full steam ahead with your ambitions. You have built a great career in employment/or possibly by now in your own company. But for a while now you have been itching, because you feel that you can do it even bigger. You want to use your potential in a different way. Make your impact in a new way. And you have decided: to take back control. You are ready for the next step.
You take a body of experience and expertise from your career, and want to use it to help others in your own way. So there is no lack of knowledge and content. But entrepreneurship itself and running your own business is a new challenge for you. After all, how do you create a valuable offering? Where do you find the right customers, and how do you attract them without pulling and peddling like a hungry salesman?
There is no shortage of guts, passion and willpower.
You know you have what it takes to be a successful leader and entrepreneur. You can use the same qualities that got you so far in your career, but do what you are good at and what makes you happy. Really doing what you are here for and what you want to contribute to the greater good.
The challenges of self-employment
Self-employment is a profession. There are many challenges you may encounter;
- You have always worked within a structure, but in this new phase you feel overwhelmed by the many choices you have to make as an entrepreneur, and the many opportunities that lie ahead.
– You have a lot of knowledge but don't know how to translate it concretely into a product or service that customers really want.
- You know you have to show yourself, but have no idea what is relevant to share how you do it professionally. There is a lack of visibility in the right places.
- You are an expert in your field, but selling feels uncomfortable or even uncomfortable. You try all sorts of things, but there is no plan, strategy or structure behind them, so you make little progress.
- You feel overwhelmed by all the information available. You see so many free webinars and tips and you're done with them. You've attended some of them, but you know they won't really work for your business.
You know very well what you can do and where you want to grow, but...
The question keeps gnawing: how do I set a solid foundation, can I share my value and get paid for it, do I provide a stable income as an entrepreneur? How do I package my value and is my offer strong enough? You may also wonder: how do I set a price that is not only attractive to customers, but also profitable for me? Do customers see the value or will they drop out because they find my prices "too high"? After all, you have a body of experience and you don't want to lower your current standard. On the contrary.
Meanwhile, the pressure hangs over your head to make money fast so that you actually experience financial growth and freedom. You want your business to generate a nice income without wasting precious time because you get lost in a maze of strategies.
The good news is: business doesn't have to be complicated. With the right steps, you can build a business from day one that is both profitable and future-proof. All you need is to stand firm in your role as a leader and stick to a plan that works.
Become the leader of your Future.
The right time is now.
What if you start building a solid foundation for sustainable and successful entrepreneurship now?
... Have a brand and offering that makes you incomparable, and be seen as the expert in your field.
... a lot easier and more confident selling to top clients. You know exactly what it takes to be wanted by top clients, who see how much value you deliver, and are happy to pay for it.
... have a solid (financial) foundation for the rest of the year, with which to build your vision in a focused and sustainable way.
... Have a business that is not just growing, but also moving in a direction that you yourself have determined and fully believe in.
... grown unprecedentedly in your skills as an entrepreneur, and confidently communicate your vision and your offerings and grow your business.
Start to Lead - Online Academy & Community
I am extremely happy to announce my new offering: Start To Lead. This 3-month program is specifically designed for women like you who are ready to strengthen their leadership and increase their value.
What to expect.
- Three months of access to the Start To Lead Online Academy: In eight modules, I take you from start to finish in how to set your business up for sustainable success.
- Strategic networking: Get access to the Women & Leadership Community where you can network with other ambitious women entrepreneurs who, like you, are determined to make a resounding success of their business.
- Exclusive Online Q&A: During these sessions you can ask all your questions and make valuable connections with other women entrepreneurs. And at the same time 24/7 through the each other's support through the Community.
What does this look like in practice?
3 months access - You get three months of access to my Online Academy. In 8 modules, I'll take you from start to finish along in how to set your business up for future-proof success within 3 months.
Module 1: Fundamentals - We start by strengthening your foundation as a person and an entrepreneur. When you are in top shape mentally, you will see that reflected in how well you take on your role as a leader, and how quickly you make the right changes to make your business a lasting success.
Module 2: Your personal brand attractively positioned - In Module 2, learn what your strengths are and how to translate that into a recognizable personal brand, which you use to engage your customers. Establish your strong position so that you know how to attract your top clients, as well as repelling non-top clients, because after all, you're not there for everyone.
Module 3: Being remarkable and relevant to your top client -Discover how to get noticed by your top clients and make them feel drawn to who you are and what you can do for them. I'll show you how to conduct solid market research so you convince your clients of your value with ease.
Module 4: Product differentiation and strategy - In Module 4, you'll work on creating a value-driven supply ladder. I'll show you how to make sure that ideal customers keep reinvesting with you. So you don't have to constantly focus on new acquisition and still grow your sales (stably).
Module 5: Business growth strategy - Find out how to use your goals and my frameworks to build a strong business strategy, so you know exactly what you need to do to achieve your goals at any time, and you never have to feel overwhelmed by all the directions you can take.
Module 6: Marketing and Presentation -How do you present yourself, your value and know how to market your offering? How can you achieve more with your marketing message?
Module 7: Sales from your energy and value - Discover my proven sales strategies to consistently connect with new top clients and sell your product (without pushing).
Module 8: Strategic networking through social media - Learn how to use your social media to build genuine connections and expand your network with new potential customers.
Visionary Innovators know when to start
Visionary innovators know that timing is crucial. They seize opportunities when they arise, even if the product or service is not yet perfect. This is exactly why I Start to Lead launch now with an attractive introductory price and a valuable gift.
As a pioneer in value-driven pricing strategies, I never offer discounts. But for this launch, I'm making an exception. Why? Because true innovators understand that the first version of something great is rarely flawless. They see the value in getting in early and helping to shape something special and precisely as an opportunity for their own growth and development.
By getting in now in Start to Lead not only will you become one of the first to benefit from this transformative online leadership program, but you will also help strategically strengthen and grow your network. You get access at the introductory price as well as receive 3 months of free access to the exclusive Women & Leadership Community.
This community is the perfect complement to your growth journey. Here you will meet like-minded, ambitious women entrepreneurs operating at the same level as you. They will challenge you, inspire you and help you discover your blind spots. Together we will create a powerful network that will help each other continue to grow profitably personally, professionally and financially by 2025.
By getting in now, you are not only showing your innovative spirit, but also investing in yourself and the future of women's entrepreneurship.
Are you taking back control in Start to Lead?
One Life. Lead it. Live it.
Have a great week,
Gerdi
When you are ready to take back control now
Living life as a healthy leader of a healthy future-proof business and financially sound future.
Invest in yourself, invest in your business and invest in your future
Achieve greater returns and grow profitably on a personal, business and financial level
Book tips:
Books that have helped me:
Strategy
John Lewis Gaddis - On strategic thinking
Patrick-Bet David & Greg Dinkin - Your Next Five Moves: Master the Art of Business Strategy
Alex Hormozi – $100M Leads
Alex Hormozi – $100M Offers
Leadership & Entrepreneurship
The Diary of a CEO - Steven Bartlett
Tribes - Seth Godin
Principles - Ray Dalio
The Lean Startup - Eric Ries
Leaders Eat Last - Simon Sinek
Leading From The Emerging Future - C Otto Scharmer
Transformational Presence - Alan Seale
The Big Leap - Gay Hendricks
PS. I have a whole book list. If you are interested and would like to receive my favorite books list? Send me a message and I'll send you my favorites list.
Divide = multiply.
As Leader of Your Future = Living and Entrepreneurship on Your Own Terms
Dutch