The essence of our lives. What is essentialism?
The essence of our lives. What is essentialism?

Your standard determines your future

Why educated women keep themselves small and how to stop it today

You don't have a motivation problem. You have a default problem.

How many times have you thought, "I want things to be different. I want more. I want better." And how many times have an invisible Gremlins pulled you back into the old pattern: "But that's how we always do it." 

Because you want to be more energetic, but still reach for croissants and caffeine between appointments. You want to get fitter, but stay seated until your laptop closes and your head is full. You long for more recognition, but don't set your limits and say yes to everything.

It is not your motivation that is failing. It's your standard that calls for an upgrade.

Change doesn't start with someone else. It starts with you.

You often wait for the right moment, the perfect circumstances, or outside permission. But real change? It begins with a choice. A choice to stop settling for "how things have always been. A choice to raise your own standards - for yourself, your life, your work, your relationships, your growth.

"Your standard determines what you expect of yourself, what you accept from others, what boundaries you set, what opportunities you seize and what price you charge for your value."

And that standard? It is entirely created by you, even if it feels like it is imposed from the outside.

Stop waiting. Start choosing.

For yourself.
For direction.
For space.
For rest and growth.

Every time you stand up and say, "This is what I want. This is what I deserve." ...you make your world bigger. You create new possibilities, new energy, new impact.
You decide what is normal in your life and business. Not your manager. Not your partner. Not your customer. Not the outside world. You.

Women it is time to step up, scale up and make the difference.

Time for change. From adapting to positioning 

Change requires letting go of what is now and not knowing (yet) what is to come. To say goodbye to old patterns that keep you small. To stop adapting to the standard of others. To raise your own bar - higher, sharper, more valuable.

But as a successful woman, you have learned to be good at adapting. You understand the other person, seek consensus, preserve harmony. These qualities have taken you far. But they also keep you small.

  • Every time you say "yes" while feeling "no"
  • Every time you lower your price just to bring in that customer anyway
  • Every time you swallow your opinion to avoid making waves
  • Every time you settle for less than you deserve
  • Every time you shut up and give someone else the word

Each time you affirm your current standard and chain yourself to mediocrity. You are not seen, heard and appreciated for value. 

And then waiting and hoping for things to change. Waiting for the right moment to start living up to it yourself at a higher level. But the truth behind "The right time". There is no perfect time to raise your standard:

Not when you finally get that promotion.

Not if you have achieved financial security.

Not when the children are out of the house.

Not if your partner gives more space.

The moment is NOW. Because your value does not lie in what you could be tomorrow . Your value lies in who you decide to become today. Taking the lead and going strong for your value and being in the right position to allow yourself to be seen, heard and appreciated. 

Why top women are choosing a new standard

Real change does not start with working harder, but with raising your standard in these three crucial areas:

1. Personal leadership: 

You take back full control of your energy, health and boundaries. You stop giving yourself away and start investing in what nourishes you.

2. Business leadership: 

You position your value uncompromisingly in the marketplace. You stop price competition and opt for a value-driven pricing strategy.

3. Financial leadership:

You no longer see money as an end but as a means to freedom. You make financial choices that serve not only today but also your future.

"Living and leading from the inside out. First BE, then DO, to HAVE. That is the basis of High-Value leadership."

The power of making the right choice

A higher standard feels uncomfortable at first. It creates resistance in yourself and those around you. People will tell you that you are "asking too much," "wanting too much," or "who do you think you are?"

And exactly there, in that discomfort, lies your growth.

Because contrary to what many believe, real growth lies not in achieving goals, but in raising your standards. When you decide that certain things are no longer acceptable in your life and business, you create space for what is worthy.

your business has to work for you

Re-Set: The first step to a new standard

Recalibrate first, to enrich and achieve more. That requires a Re-Set of your current vision and standard. For new insights, ask yourself these following questions:

  1. What else do I settle for that is below my true value?
  2. What boundaries am I not setting that I should?
  3. In what area do I not dare to stand fully in my power?
  4. Where are you still keeping yourself small, and where are you allowed to take up more space?
  5. What patterns can you break to really grow - personally, professionally and financially?
  6. What choices will bring you closer to your ideal life, business and future?

Honest answers to these questions show where your standard needs an upgrade.

"Every time you stand up and say, 'This is what I want. This is what I deserve.' not only do you make your own world bigger, but you inspire others to do the same."

Re-Design: from standard to strategic growth

A higher standard is just the beginning. The real magic happens when you translate that new standard into strategic actions. Re-Design your new strategy:

Dare to invest in yourself, your dreams, your potential.

Make room for growth, peace and true fulfillment.

Set boundaries and only say "yes" to what nourishes you.

Do your right actions at the right time for the right people.

"Strategic Leadership and Growth = DOING what you are darn good at, energized by and making an impact."

Re-Build: Growth is a choice. And it starts with you 

It is time to claim your place. Stand strong in your position. No longer survive or meet expectations, but flourish as a leader of your life, your business and your financially free future.

Profitable growth in all areas, with energy and fun. Resulting in the freedom, satisfaction and successes that enrich you more.

Women, It's Time To Step Up!

The world needs women who stand full in their worth. Women who stop making their unique contributions small. Women who raise their standards - for themselves, their teams, their clients. Women who see financial freedom as a responsibility, not a luxury.

Your modesty has taken you far. Your empathy has touched people. Your ability to connect has built bridges.

But now is the time to choose to grow. To let go of what is now and make room for what can be. To say goodbye to patterns that keep you small and raise your own bar - higher, sharper, more valuable.

  • Do you dare raise your standards today?
  • Do you dare to choose that energetic, powerful version of yourself?
  • Do you dare to guard your boundaries and only say yes to what nourishes you?
  • Do you dare to make space for growth, peace and true fulfillment?
  • Do you dare to invest in yourself, your dreams, your potential?

The choice is yours. When you are ready.

With powerful greetings,

Gerdi 

Your freedom and success. My mission.

P.S. Discover how to get and stay in top position as a top woman in top condition

Check out my latest programs on my websites gerdihulsink.nl and investeerjij.nl, or schedule a strategy call. Together we will build your freedom, success and impact.

I work with women who no longer settle for mediocrity. Women who want to raise their standards - in their lives, leadership and business. Women who are ready to choose more: more freedom, more profit, more meaning.

Make your work a legacy.

Living and doing business on your terms, with fulfillment and in freedom.

Whenever you are ready:

Ready to do things differently? Start to Lead - The Lead Essentials (DIY)

Growing stronger together with a group of like-minded people in the Freedom Collective Community?

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A 4-week Sprint collaboration for your specific strategic issue: Whether it's your LinkedIn Sprint, Strategic Positioning Sprint or Growth Sprint.... Your strategic issue developed into a clear plan with the right actions to achieve your 2025 result. 

Because you want to get more out of life and continue to grow profitably on a personal level,
business and financial area

Empowering women in life and business

As Leader of Your Future = Living and Entrepreneurship on Your Own Terms

PS. Are you ready to lead your life and your business and grow profitably in all areas?

Send me a personal message. Then together we will look at how you as a leader can strategically and profitably grow in impact, profit and freedom. From the essence, energy and drive again doing what and for whom you will make the difference.

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